About
South African fashion model — Cape Town · Milan · New York.
Chad Payne
I'm a fashion model from Durban, South Africa, based between Cape Town, Milan and New York. I was scouted in 2018 while studying Visual Design at Stellenbosch University, and walked South African Fashion Week for Wanda Lephoto soon after.
In 2020 I was a Top 5 finalist on Netflix's Model, filmed in Milan. In 2022 I signed with 20 Management in Cape Town, and the work went international from there — editorial, campaign and runway across Europe, South Africa and the US.
My editorial work spans Vulkan, Vanguard, Sunday Times STYLE, CAP 74024 (Milan), L'Effronté Journal (Paris), Heavy Feral (Berlin), Spheres and Flanelle, with covers for Vulkan, Vanguard, L'Effronté and Vangardist. Campaigns include Heineken, Sanlam, Huawei, American Crew and the Polish beers Żywiec and Lech. On the runway I've walked Gavin Rajah, South African Fashion Week, AFI Joburg Fashion Week and SA Menswear Week.
Represented internationally by Indastria Model Management (Milan) and Model of Choice (New York and Los Angeles), and at home by 20 Management (Cape Town mainboard) and MyFriendNed (Johannesburg).